DIGITAL DRESSING ROOMS: AN AUGMENTED REALITY TOOL

The digital dressing room is the shopping experience of the future and a few brands are currently exploring and advancing augmented reality features across digital platforms. NextTech AR Solutions is attempting to utilize facial tracking to integrate the technology into small business platforms, allowing for small businesses to compete with the AR revolution big brands are moving toward.

https://www.zdnet.com/article/digital-dressing-room-augmented-reality-tool-for-small-mid-sized-businesses-lets-customers-try-on-before-buy/